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Five Steps to Online Marketing Success
Marketing Vox
Using competitive intelligence strategies and tools will be key to launching successful email marketing campaigns in 2010, according to a new white paper from Compete.
In the white paper "Five Simple Steps to Online Marketing Success," Compete recommends that marketers take the five following steps to integrate competitive marketing into their online campaigns, MarketingCharts reports.
1. Know the Competition: First, Compete advises email marketers to create a list of competitors in their space and identify the specific reasons each poses a competitive threat. After identifying their competitive set, marketers are advised to dig into metrics and figure out their standing in the ones that matter most.
Frequently used metrics include unique visitors, page views, time on site, average stay, and pages per visit. All of these will give marketers a sense of real norms for their competitive landscape, thus allowing them to make logical business decisions and maximize ROI. Some competitive intelligence solutions provide visibility into metrics for competitors' sites that are much like the ones analyzed using local web analytics tools. Read Full Article»
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• Introduction
• Feature Article
• Internet Marketing News
• What's In The News
• Home Business Tips
• Educational Video
• This Week's Quotes
• Humor
• Sponsored Ads
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| Featured Article |
Trust in a Website Hosting Review? Trust to Luck?
Copyright (c) 2009 Titus Hoskins
 The Web hosting service market continues to grow every day, while the services offered become more complex to meet the needs of all businesses. In this volatile environment, it is important to be able to quickly research your options and read a variety of Web hosting reviews before you spend your hard-earned money on the wrong provider.
There are thousands of Web hosts in existence, and many have similar packages available, so it can be tricky for a user to determine which ones are truly the best – which ones have the most accessible technical support, or the strongest security measures, and which ones are simply in the business of taking your money.
There are hundreds of so called web hosting review sites but many of them belong to hosting providers, offering biased information whereas a lot of other hosting reviews are simply advertising in disguise.
So what are the signs whereby you will recognize a good Website Hosting Directory?
A valuable Website Hosting directory was created in order to offer truly independent Website hosting reviews to help the visitors navigate through the tangled “hosting jungle” that exists today. It has to be backed by real people with real, solid technical experience and market-specific knowledge of all facets of the hosting industry. Read Full Article»
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| What's In The News |
Featured Ads |
Will Dmoz Continue to Have a Place in Search?
By Chris Crum, WebProNews
Nearly a year ago, we looked at what Dmoz (aka: The Open Directory Project) was up to, and if it still had a place in search. The directory was talking about how it was looking for "a little respect" as it prepared to celebrate its 11th birthday (on June 5).
Dmoz has been brought back into the discussion as Google's Matt Cutts appeared in a new Google Webmaster Help Video answering the following user question:
Why is Google still taking notice of DMOZ? Many have alleged that the editors are corrupt. It's impossible to get them to list a site even if it is very relevant to a specific area.
Read Full Article »» |
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| Home Business Tips |
Top 5 Social Bookmarking Tactics
By Charles - Social Media Science
I have to admit that I love my job. When I start playing around with new ideas and even old practices in optimization and social media I feel like I’m going for a good long run. Success in social media, of any kind, feels like getting that blast of air through your lungs and the adrenaline coursing through you. It never gets old for me.
When you exercise in your daily life, you take the time to stretch and ensure that your body is in the
Read Full Article »»
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| Internet Marketing News |
Online lead generation: the "Wild West" of Online Marketing?
Justin Rees - Econsultancy
Online lead generation has in the past been described as the "wild west" of online marketing, but with a whole range of new technologies emerging it looks like the cowboys have finally met their match.
With the IAB’s first online lead generation (OLG) Guide due to be published at the end of May, advertisers will soon have a bite sized guide to help them get started with OLG. Read Full Article »»
Yikes! Yelp Security Breach Results in Egg on its Facebook
Andy Beal - MarketingPilgrim
Could it be that privacy truly is Facebook’s achilles heel?
The world’s #1 social network is already seeing users cancel their account in droves–over privacy–and now one of its trusted partners provides the gateway for a malicious hack?
One of Facebook’s marque personalization partners, Yelp, is at the center of the latest privacy scare. Actually, a scare would be putting it mildly:
Read Full Article »»
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| Video |
Host Gator Review -
HostGator Gator Web Host - Gator Hosting
To see the video click on the link below:
http://www.youtube.com/watch?v=8zGRcR48-xc |
| Humor |
Wrong Number
A man joined a big Multi National Company as a trainee. On his first day, he dialed the pantry and shouted into the phone, "Get me a coffee, quickly!"
The voice from the other side responded, "You fool you've dialed the wrong extension! Do you know who you're talking to, dumbo?"
"No," replied the trainee.
"It's the Managing Director of the company, you fool!"
The trainee shouted back, "And do you know who YOU are talking to, you fool?"
"No." replied the Managing Director indignantly.
"Good!" replied the trainee and put down the phone.
Paying Taxes
A nervous taxpayer was unhappily conversing with the IRS Tax auditor who had come to review his records. At one point the auditor exclaimed,
"Mr. Carr, we feel it is a great privilege to be allowed to live and work in the USA. As a citizen you have an obligation to pay taxes, and we expect you to eagerly pay them with a smile."
"Thank goodness," returned Mr. Carr, with a giant grin on his face from ear to ear" "I thought you were going to want me to pay with cash."
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| This Week's Quotes |
• "All growth depends upon activity. There is no development physically or intellectually without effort, and effort means work."
~ Calvin Coolidge
• "Even when I lost, I learned what my weaknesses were and I went out the next day to turn those weaknesses into strengths."
~Larry Bird
• "If you want to achieve your dreams, you must follow them, and the best way to follow them is not to think about wanting to be very rich, but to think about doing something that you really want to do."
~ Jackie Collins
•"Take your job seriously, BUT don't take their complaints personally.
If you take it personally you'll get upset and lose your edge. If you take it too personally, you'll lose your edge and your job. If you take it seriously -- it's you with them. If you take it personally, it's you against them.
What steps can you take to ensure keeping your cool?"
~ Jeffrey Gitomer
•"Successful people are always looking for opportunities to help others.
Unsuccessful people are always asking, 'What's in it for me?'"
~Brian Tracy |
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